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The Benefits of Creative Time

Updated: Aug 23


Being creative and applying creative solutions to problems has pushed society to where it is today. You might be an artist, a writer, a football player, or an entrepreneur; creativity is essential in any field. You might end up using all your creative juices right then and there, and when you get home with an empty tank, your passion projects look at you with puppy dog eyes. You face burnout, and your creativity is hindered in this process.


This is why companies like Google have developed a 20% rule. The rule states that all Google employees must spend 20% of their time doing something they are passionate about. A side project, a hobby, or something that helps you relax and takes your mind off the hustle.


Activities that refresh our minds, like listening to music, exercising, or taking a warm shower, release dopamine in our brains. This leads to a relaxed state of mind, and we can make insightful self-reflection and think about solutions for problems calmly and composedly. Many ideas are born in the shower or as we sleep because our brain thinks relaxed.


The phrase “sleep on it” suddenly starts making sense now! Here are five benefits of allotting yourself a little creative time.


1. Adds a sense of balance.

Since there is no deadline, you don’t try to work on your passion project to the point you stay alive. This is a hobby you are doing for YOURSELF. It helps you focus and derive something meaningful. You can take your own sweet time when you do something for yourself. Also, you must make sure that you make time for this balance to happen.


2. It allows you to organize your thoughts.

When you are working, you can’t help but multitask. When you finish an assignment, three more come along to kick you when you’re down, and once you’re done with that, three more clients just creep up behind you and steal your breath. Allowing yourself some creative time helps you to take a breather, release some tension, and put your thoughts back in order. Meditating, exercising, reading, and even doodling while at work are some things you can do to organize your thoughts. This also allows you to see different angles to a problem.


3. It allows you to be in control of your thoughts.

Although it might seem similar to the previous point, it does go hand in hand. When you are at work, you are doing assignments given to you, and you have no creative freedom on them. For example, you’re working on a brief that requires you to write or design a certain way, but you have another idea, but your manager only allows it to align with the brief. You have complete creative freedom when you are alone doing a hobby or working on your personal craft. Working in your creative space allows you to control your writing, schedule, and attitude.


4. It provides an emotional outlet.

When you’re at work, sometimes you would want to scream your lungs out in frustration when you have to deal with clients with unreasonable requests, colleagues who don’t take time to understand different perspectives, and many other things that just kill your vibe. Indeed, clients are not monsters and just trying to do their job, or your colleagues carry their emotional baggage, but you need a space to express yourself. This is when your creative room becomes your dynamic outlet. You don’t roll your eyes or scratch your head while in your creative area. Your craft can be an excellent outlet to channel your emotions in a healthy manner.


5. Best time to empty your mind and clear your thoughts.

Sometimes, your workplace can be no less than a jungle. Problem-solving comes with its own chaos. However, it would be best to keep a clear head and a game face to solve a problem. This is hard to achieve in an office space, so the best way to calm yourself would be when your creative time arrives. Taking some to cool off, having a cup of coffee, and just closing your eyes can help you stay calm even in the most challenging situations.


Your office is sometimes chaotic; some parts have been exaggerated for dramatic effect. Team exercises and healthy collaboration also allow you to be creative.


However, it would help if you allot some creative time for yourself.

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